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Nvidia to acquire Hugging Face for $12.9 billion, extending its AI software and model ecosystem

Nvidia has agreed to buy Hugging Face for $12.9 billion, a deal that would broaden Nvidia’s reach from hardware into the software and model-development layer of the AI stack.

Nvidia to acquire Hugging Face for $12.9 billion, extending its AI software and model ecosystem

Nvidia has agreed to acquire Hugging Face, the operator of a widely used open-source artificial intelligence platform, for $12.9 billion, CNBC reports. If completed, the deal would rank among the largest AI-sector acquisitions of the year.

How talks developed

Sources say negotiations accelerated after another buyer made an offer for Hugging Face. Business Insider previously reported that the startup worked with an investment bank to solicit and evaluate offers from potential acquirers.

What Hugging Face does

Hugging Face hosts a collaborative platform where developers share, test and build open-source AI models. The service is a key part of the model-sharing and development ecosystem that supports a broad range of AI applications.

Why the acquisition matters for Nvidia

The purchase would expand Nvidia’s footprint beyond chip manufacturing into the software and model-development layers of the AI stack. The move aligns with Nvidia’s recent strategy of deeper vertical integration: the company has pursued large deals in the AI supply chain, including an approximately $20 billion license agreement with the AI-chip startup Groq.

Siddy Jobe of Eonopolis Exponential Technologies characterizes Nvidia’s goal as full vertical integration — from power infrastructure through base models to end applications — and says Hugging Face fits neatly into that concept.

Security concerns and recent incident

Hugging Face was the target of a recent cyberattack, an event that underscored the security risks around rapidly evolving AI systems. CEO Clément Delangue attributed the incident to engineering errors and suggested that AI-driven cybersecurity could become a very large market.

Market reaction

News of the acquisition and Nvidia’s strong quarterly report pushed Nvidia’s shares up about 5 percent in after-hours trading.

Notes

The reporting in this article is based on CNBC and Business Insider accounts. This article does not constitute investment advice. An AI assistant contributed to preparing this piece; the final content was edited and verified by our reporter.