Csaba Saranyik will assume the role of Director of Data & AI at Yettel Magyarország effective October 1, 2026, the company announced.
In this position Saranyik will be responsible for further developing the company's data and artificial intelligence strategy, and for supporting data-driven operations and related development efforts.
Professional background
Saranyik has more than 20 years of experience in telecommunications and technology. He previously spent nearly a decade at Telenor Magyarország, the predecessor of Yettel, where he led customer value management and advanced analytics.
He then worked at Slovak Telekom, responsible for marketing activities aimed at large enterprise customers. In his most recent role he led a roughly 60-person Data & AI organization covering Slovakia and the Czech Republic, with responsibility for implementing data and AI transformation.
Why the appointment matters
The role is intended to strengthen Yettel's data and AI capabilities and to broaden the integration of data-driven practices into the company's operations. Saranyik's prior experience — notably in customer value management, advanced analytics and leading a sizeable Data & AI unit — aligns directly with the responsibilities of his new position.
Cover image credit: yettel
